While the full report won’t be available until the end of May 2012, we have released some interesting findings from the responses of over 1,000 self-publishing authors, including the insights that:
- 36% have been writing seriously for more than 10 years
- 25% expect to self-publish 5 or more books in 2012.
- 34% expect their revenue to at least triple in 2012
- The highest-earning self-publishing authors write 31% more words per day than their less successful self-published colleagues, but they spend 62% more time doing it. This translates to spending 24% more time per word.
- Romance authors are earning twice as much as authors in other genres
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What is the Taleist Self-Publishing Survey?
The Taleist Self-Publishing Survey of over 1,000 self-publishing authors is due at the end of May 2012. It will be co-authored by Taleist’s Steven Lewis and Dave Cornford, an experienced consumer researcher and himself a self-publishing author.
The survey was comprised of 61 questions designed to ask:
- Who is self-publishing? (age, sex, background, experience)
- How are we doing it? (full time, part time, on what platforms)
- Why are we doing it? (can’t find a publisher, had a publisher but preferred to go indie, indie all the way!)
- What’s working for us? (having more books for sale, marketing like a fiend, giving books away)
- How are we doing? (sales and revenue)
But this was not just an online poll. By filtering respondents and combining the answers to multiple questions, we’ve been able to pull out interesting “stories” about the state of self-publishing
